AMA Announces Group Membership Program

The American Marketing Association (AMA) is pleased to announce the launch of the AMA Group Membership Program, designed to assist companies and organizations in building well-rounded, strong, diversified marketing teams. The AMA Group Membership Program is for entities with four or more prospective members residing in the United States and Canada. The program launched January 31, 2010.

"The AMA is committed to helping to build talented marketing departments in companies and organizations across North America,” said Nancy Costopulous, chief marketing officer for the AMA. “Not only does AMA provide national and local resources that address day-to-day challenges, but also the best marketing thinking and practices so marketers can stay at the forefront of complex marketing issues."

The AMA Group Membership program is available to professional marketers and academics from the same organization or parent company, regardless of geographic location. Group membership includes a subscription to Marketing News, AMA’s official publication to the marketing industry; a second publication; participation in a local chapter; and one special interest group (SIG). Members receive complete access to valuable content on AMA’s web site, MarketingPower.com, which includes over 100 live and archived webcasts, white papers and podcasts. Also, members can take advantage of preferred pricing to AMA professional development events led by expert AMA instructors.

For more information on the AMA Group Membership Program:

- Visit marketingpower.com/GroupMembership

- Email groupmembership@ama.org

- Call 800-542-9000